A study done in Jeddah has shown that current fast food habits are related to the increase of overweight and obesity among adolescents in Saudi Arabia. In 2014, the World Health Organization published a study which claims that deregulated food markets are largely to blame for the obesity crisis, and suggested tighter regulations to reverse the trend. In America local governments are restricting fast food chains by limiting the number of restaurants found in certain geographical areas.
To combat criticism, fast food restaurants are starting to offer more health-friendly menu items. In addition to health critics, there are suggestions for the fast food industry to become more eco-friendly. The chains have responded by "reducing packaging waste".